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BizReport | Advertising June 04, 2009

AdSide tapped to serve ads throughout HealthCastle network

Health and nutrition portal HealthCastle has chosen Doclix-owned AdSide to serve ads to in-market health consumers. HealthCastle is the top health and nutrition portal according to Alexa rankings, meaning that consumers are returning to the website because of the quality... >>

BizReport | Advertising March 04, 2009

IAB asks for advertisers' input in new CPC guidelines

Just before releasing new guidelines for click measurement, the Interactive Advertising Bureau (IAB) is asking for advertisers to give their two cents. The IAB is asking online marketers to comment on three new guidelines for the measurement of cost per... >>

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