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BizReport | Blogs & Content archives August 21, 2012

Why you may not be engaging with millennials

Millennials are always online, never without their mobile device and should be simple enough to find in the online landscape. However, a growing number of brands aren't connecting to millennials in the online space and the way they advertise could... >>

BizReport | Advertising archives July 18, 2011

Platform targets ads based on context, location

Local marketers may get a leg up on the competition through a new hyperlocal ad hub. Today, Local Yokel Media, an online marketplace focused on hyperlocal ad impressions, launches. The platform is set up to serve impressions to consumers in... >>

BizReport | Research archives October 14, 2010

Report: More businesses choose remote workers

Turns out more and more businesses are augmenting their staff with off-site professionals in skilled positions. According to a recent report from flexible employment platform Elance the off-site workforce increased 42% between 2009 and 2010 with these workers pulling in... >>

BizReport | Advertising archives August 12, 2010

StumbleUpon engaging marketers

In the land of online advertising, content based and less intrusive are two buzzwords. Enter StumbleUpon's ad platform, which leverages ads-as-content type marketing and now the company reports 20% growth since March. The platform is now running about 3,000 daily... >>

BizReport | Blogs & Content archives February 05, 2010

WebTrends releases products to optimize, target content

Two new releases from the WebTrends family should help get the right content to the right consumer at the right time. This week the online firm released a module which optimizes advanced targeting, basically pushing the most relevant content to... >>

BizReport | Advertising archives June 04, 2009

AdSide tapped to serve ads throughout HealthCastle network

Health and nutrition portal HealthCastle has chosen Doclix-owned AdSide to serve ads to in-market health consumers. HealthCastle is the top health and nutrition portal according to Alexa rankings, meaning that consumers are returning to the website because of the quality... >>