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BizReport | Blogs & Content September 19, 2014

Brands: Why content needs better optimization

Over the next few months the BrightEdge Community Edition is launch globally, it's currently available to about 2 million brands; some early results from the platform include the finding that organic search is driving about 51% of traffic across industries.... >>

BizReport | Blogs & Content September 06, 2013

Platform connects consumers with content they want

Content is quickly becoming a marketing tool for many brands, both large and small. Retailers who include reviewer content, SMBs who create and update a blog and corporations who create social media content that is shareable are growing reach faster... >>

BizReport | Blogs & Content March 09, 2011

Newspaper finds success with keyword optimization

Newspapers should improve on their keyword campaigns and content optimization. That is the takeaway from a recent strategy between Optify and Tampabay.com, the online home of the St. Petersburg Times and the Tampa Bay Times. Using Optify's solution the hub... >>

BizReport | Blogs & Content March 08, 2010

Why your content needs a strategy

In the new millennium businesses started branching out with websites and product pages. But along the way, many have forgotten that the Internet isn't just another way to reach consumers; it is a new way to reach out to consumers... >>

BizReport | Blogs & Content February 05, 2010

WebTrends releases products to optimize, target content

Two new releases from the WebTrends family should help get the right content to the right consumer at the right time. This week the online firm released a module which optimizes advanced targeting, basically pushing the most relevant content to... >>

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