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BizReport | Email Marketing June 09, 2014

Email newsletters top news source for business executives

The world's smartest and busiest business leaders consume and share news every day and, according to a new study from Quartz Insights, the first channel they turn to is email newsletters.... >>

BizReport | Blogs & Content December 09, 2013

Long? Short? Which headline length generates the most click-throughs?

Headlines should be eye-catching and well-crafted to lure in readers. While there are many aspects to headline writing that contribute to its success, content discovery platform Outbrain has used click-through data to ascertain specifically whether the length of a headline... >>

BizReport | Social Marketing August 15, 2013

Social trumps search for online content discovery

When searching for content online, social networks trump search engines among younger Internet users, according to a new study from media platform Blinkx. ... >>