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BizReport | Social Marketing January 20, 2010

"Conversationalists" make it onto Forrester's social ladder

There's a new rung on Forrester's Technographics Ladder to make room for Twitterers and those Internet users who frequent social networks to converse by updating their status more than once a week.... >>

BizReport | Ecommerce September 17, 2007

New Coremetrics system allows richer consumer profiles

Reports are out that Coremetrics is releasing a new digital marketing suite called "Coremetrics 2008", aimed at tracking consumer behavior to build a rich profile. ... >>

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