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BizReport | Trends & Ideas archives April 15, 2015

Poll reveals Americans' attitudes to the contents of their mailbox

Despite the dominance of email and social networks, Americans continue to receive a wide variety of mail delivered to their home each day. But how do they react to various types of mail, including catalogs and advertising fliers? A Gallup... >>

BizReport | Ecommerce archives March 21, 2013

Consumer attitudes to premium brands less snobby, expect discounts

A new UK-centric report by ShopperCentric reveals that six in 10 shoppers hate the snobbery around premium brands and don't care where they buy them, as long as they get the same quality for a good price. ... >>

BizReport | Ecommerce archives March 06, 2013

U.S. consumers not driven to shop online by same-day delivery

Same-day delivery isn't an option that excites many online shoppers, according to new survey results released by The Boston Consulting Group, because it costs too much.... >>

BizReport | Internet February 07, 2013

Negative attitudes to data use breeding tomorrow's invisible consumers

More than two-thirds of Internet users across several countries would choose a "do not track" feature if it was readily available, according to new research from technology analysis firm Ovum. ... >>

BizReport | Research archives January 30, 2013

Apple, Google drop out of most-trusted company top 20 rankings

The latest rankings of the 20 most-trusted companies in the U.S. has been released but two firms who regularly appear on that list, Apple and Google, have dropped off while Microsoft and Mozilla make it in. ... >>

BizReport | Mobile Marketing January 29, 2013

72% of mobile users harbor security, privacy concerns

New research from TRUSTe reveals that, far from becoming more confident about mobile device use, users are more concerned today about security and privacy than they were a year ago.... >>

BizReport | Loyalty Marketing January 28, 2013

63% of travelers don't want to engage airlines, hotels via social media

Today's travel bookers and travelers aren't using social and mobile to interact with brands and book a vacation. New research from Deloitte reveals that it's the tried-and-tested online methods that remain popular today. ... >>

BizReport | Loyalty Marketing January 28, 2013

ExactTarget: Marketers and consumers "a different breed"

Listen up marketers. You may think you know what today's consumers want and how they want it, but you're not the average consumer, so put your personal biases aside and tune in to ExactTarget's new "Marketers from Mars" study. ... >>

BizReport | Social Marketing January 24, 2013

Research reveals the Facebook 'envy spiral'

Do you log-on to Facebook only to be confronted with updates and images that leave you angry, envious or just darn right miserable with your lot in life? If so, you're not alone, according to new research by two German... >>

BizReport | Email Marketing January 23, 2013

Email: Misspelling names breeds consumer resentment

Obtaining a consumer's personal details can be like getting blood out of a stone, according to a new survey from YouGov commissioned by customer intelligence and marketing firm Emailvision. Even the promise of better targeted offers fails to coax a... >>

BizReport | November 28, 2012

Survey reveals consumers' lack of satisfaction with mobile ads

Marketers need to improve how they leverage mobile technology to engage with consumers because, according to a new report from Millward Brown, attitudes towards mobile marketing aren't currently very positive. ... >>

BizReport | Ecommerce archives November 26, 2012

Women more likely to hold grudge against firms providing bad online, offline experience

Consumers aren't quick to forget when they've had a bad in-store or online experience. However, according to an online YouGov survey commissioned by Emailvision, women are more likely to hold a grudge than men. ... >>

BizReport | November 19, 2012

Many EU countries failing to comply with EU Cookie Law

Owners of European websites appear reluctant to comply with the EU Cookie Law, reveals a new report from TRUSTe, with none of France and Germany's 50 top websites having taken any steps at all towards compliance.... >>

BizReport | November 07, 2012

Report reveals drop in iPhone loyalty in US and UK

Could loyalty to Apple among iPhone users be waning? According to a new report from Strategy Analytics the number of iPhone owners who will go on to purchase their next phone from Apple had fallen. ... >>

BizReport | October 17, 2012

Skrill: Fumbling with loose change soon a thing of the past

New research released this week by online payment solutions firm Skrill reveals the increasing use of alternative payments and the decreasing use of cash by shoppers in the UK. ... >>

BizReport | Trends & Ideas archives October 10, 2012

Consumers intend to spend same or more this holiday season

Positive news for retailers today, from market research company The NPD Group. While holiday shopping will get off to a later start this year than in 2011, few consumers intend to spend less. ... >>

BizReport | Internet October 08, 2012

Consumers want to be rewarded for sharing personal data

Businesses that don't act quickly to demonstrate that collecting personal information benefits consumers run the risk of eroding relationships, according to a new online survey conducted by loyalty and analytics firm LoyaltyOne.... >>

BizReport | Mobile Marketing October 01, 2012

Consumers wait for current mobile contract to end before upgrading

The iPhone 5 sold like hotcakes after the launch, but a new survey from Ipsos Public Affairs and coupon website RetailMeNot.com reveals there are plenty more waiting in the wings.... >>

BizReport | Ecommerce archives September 14, 2012

Products "Made in America" becoming fashionable in USA

A "Made in the USA" label goes down well with American consumers, but new research from Perception Research Services International finds that the same label goes down just as well with consumers in that other manufacturing behemoth of a country,... >>

BizReport | Mobile Marketing September 13, 2012

21% of Americans spend more on smartphone service plans than groceries

Today the world is talking about the new iPhone 5, but here's a fact that will have you wondering about the affordability of such devices. A new survey from CouponCabin.com reveals that one in five Americans have a larger mobile... >>

BizReport | Mobile Marketing August 01, 2012

Mobile users too engrossed to notice traffic, train tracks and.. bears

Mobile phone users display a worrying lack of personal responsibility while texting and walking, according to new data released by the Consumer Product Safety Commission that reveals the number of incidents resulting from "distracted walking" has risen considerably.... >>

BizReport | Mobile Marketing July 24, 2012

Marketers disappoint consumers with dull QR Code experiences

QR Codes haven't quite hit the marketing big-time but is that because consumers aren't interested or because marketers aren't providing the experience mobile consumers expect?... >>

BizReport | Social Marketing July 23, 2012

Amassing Likes won't boost consumer trust

Just because a brand has a lot of Likes on Facebook, doesn't mean people will automatically trust it, according to new research from About.com. More attention is paid to what's happening on a brand Page and the input of friends.... >>

BizReport | Social Marketing July 19, 2012

Brands must up their social media response performance

More research highlights the expectations of consumers using social media to communicate with brands. Arnold Worldwide has shown that most consumers expect an answer to a question or comment left on social media.... >>

BizReport | Internet June 25, 2012

Connected travelers suffering technology-separation anxiety

Mobile computing devices are keeping travelers connected, but not without some consequences. Many of today's connected travelers are suffering from technology-separation anxiety, with some even putting their health and vacation enjoyment at risk. ... >>

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