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BizReport | Email Marketing November 30, 2016

Top 3 tips for better email segmentation

Segmentation has been common practice for many businesses for the past few years, but there are still those who struggle. Segmentation has been shown to improve both engagement and conversion rates. Here are three tips for better email segmentation. ... >>

BizReport | Email Marketing November 17, 2016

How to fight holiday email fatigue

More emails are sent between November 1 and December 24, arguably, than any other period in a calendar year. All those emails can lead to customer fatigue, which can lead to people unsubscribing from an email list or, worse, marking... >>

BizReport | Ecommerce May 03, 2016

Survey: SMBs report good start to 2016

During this Small Business Week, many SMBs have good things to talk about - especially where their income is concerned. According to new data out from Constant Contact most SMBs in their latest survey report they either met or exceeded... >>

BizReport | Advertising November 13, 2015

SMB Roundup: How to succeed during the holidays

Two new reports shed light on how small businesses can push their revenue markers higher during the upcoming holiday season. Details in today's SMB Roundup. ... >>

BizReport | Ecommerce October 05, 2015

Reports highlight what may, may not work this holiday

Marketers, are your holiday plans really in line with what shoppers want? One new report indicates...maybe not. According to Bronto Software there is a growing disconnect between holiday shoppers and marketers. ... >>

BizReport | Email Marketing August 26, 2015

Study: Personalization key for email engagement

Constant Contact has released new data that may have some changing their email strategy to include more personalization - or to ensure the personalization they thought was in place is actually active. According to the report personalized email campaigns result... >>

BizReport | Email Marketing June 01, 2015

Study: Email preferred connection for shoppers

When it comes to staying in touch with favorite businesses, Canadians prefer email. That is the takeaway from a new Constant Contact study. However, fewer than half of small businesses are making the most of their email strategy. ... >>

BizReport | Ecommerce May 05, 2015

Reports: SMBs overworked but happy

Two new reports have been released, indicating that thought SMBs feel a lot of pressure to succeed, they wouldn't change owning their own business. ... >>

BizReport | Email Marketing March 04, 2015

Study: Images linked to email success

As advertisers continue to look for new ways to increase engagement with email campaigns, it is important not to forget the images. That's the takeaway from a new report out from Constant Contact. Researchers with the firm looked at how... >>

BizReport | Advertising February 13, 2015

Ad Roundup: Partnerships to strengthen ad offerings

Partnerships are behind today's advertising roundup - three partnerships new to the online space could set up online marketers with better customer data while helping to control costs.... >>

BizReport | Email Marketing December 23, 2014

Constant Contact: SMBs to go real time, win local in 2015

Small businesses have a lot to look forward to in 2015, at least according to one prediction. According to Constant Contact they are seeing trends that point to SMBs taking a real time approach to mobile and winning at local.... >>

BizReport | Advertising November 11, 2014

Study: SMBs diving farther into data

Small businesses are taking a smarter look at data. That's the takeaway from new data out from Constant Contact which indicates that although data continues to be hard for SMBs to harness, more SMBs are looking to data to help... >>

BizReport | Advertising August 15, 2014

Online Roundup: International expansion tools and local marketing tips

In the rapidly changing online space, retailers and advertisers need tools to help them reach not only local but international shoppers. Three moves should help brands push their expansion efforts.... >>

BizReport | Internet July 31, 2014

Microbusinesses dipping into personal savings

According to a new Gallup poll more than half of microbusinesses are using personal savings to fund their enterprise; about 43% use credit cards. Researchers found fewer than 3% of microbusinesses are using government loan programs and fewer than 2%... >>

BizReport | Email Marketing July 17, 2014

Report: Canadian SMBs behind on CASL

Only about one-third of Canadian small businesses are up to date on CASL - Canadian Anti-Spam Legislation - penalties. That's the word from Constant Contact which surveyed SMBs to determine how in the know they were about the anti-spam legislation.... >>

BizReport | Advertising June 23, 2014

Ad Roundup: SMB options

This week two new offerings will set up small businesses with better data and targeting. ... >>

BizReport | Ecommerce May 14, 2014

Survey: SMBs banking more revenue

Small businesses are in an optimistic pattern, brought on by increased revenues. That is the takeaway from a new SMB survey by Constant Contact which indicates most (81%) of SMBs believe revenues will continue to rise through 2014; just over... >>

BizReport | Advertising April 23, 2014

Study: SMBs turning to multi-channel to engage

Small businesses are getting smarter about how - and where - they spend ad dollars. While most can only dream about the budgets behind national brands, new data out from Constant Contact shows SMBs are making the most of multi-channel... >>

BizReport | Advertising January 28, 2014

Why restaurant brands need to focus on mobile

Mobile consumers are on the go - looking for local businesses and addresses. Which makes mobile a potentially profitable investment for restaurant brands, if done correctly. A new infographic sheds light on just what mobile can do for some businesses.... >>

BizReport | Ecommerce January 14, 2014

Constant Contact to help launch SMB products

Need help launching a new product? This week Constant Contact is launching a new program set up to help small businesses and entrepreneurs launch new products and services. Called the Small Business Innovation Loft, the platform is now taking applications... >>

BizReport | Advertising January 07, 2014

SMBs resolving to make 2014 strong

Just seven days after much of the world was making resolutions to lose weight or finally date that guy or get that promotion, many of the resolutions are already gathering dust. But, for small businesses, resolutions are more serious business.... >>

BizReport | Research December 06, 2013

Forecast: Big data to push SMBs into 2014

Big data will be the push many SMBs need in the New Year, according to predictions from Constant Contact. Here are the Top Three Predictions from Constant Contact:... >>

BizReport | Ecommerce November 26, 2013

Top 3 tips for a stellar Cyber Monday

This week, nearly all retailers' focus is on Thanksgiving Day and Black Friday shopping. But Cyber Monday is less than a week away, too, and has historically been just as important to retailers. ... >>

BizReport | Ecommerce November 22, 2013

Reports: Loyalty, Moms driving revenue

Thanksgiving Weekend may be the official kick-off to the holidays for shoppers, but don't tell that to small businesses; they've been preparing for a couple of months. And they are banking on days like Small Business Saturday to help their... >>

BizReport | Advertising October 08, 2013

Releases enhance content, social campaigning and analysis

Campaign analysis has fast become a must-have for online brands. No less important is the ability to create content focused on a brand's message and to deeply engage through social media. Three releases, from Corporate Visions , Engagor and Constant... >>

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