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BizReport | Advertising archives July 01, 2010

Third of Brits consider themselves gamers

If you're thinking of using in-game advertising to promote your brand or product, then new figures from the U.K. will be encouraging. It found that a third of British citizens now consider themselves "gamers".... >>

BizReport | Trends & Ideas archives June 01, 2010

Extreme Gamers spend two days at it each week

Some people take things to the extreme - climbers, body-builders and even people who iron clothes - and now it's the turn of gamers. A new report from The NPD Group found that extreme gamers spend over 2 days each... >>