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BizReport | Ecommerce March 01, 2010

Onsite comparison prices push etail sales

Let's take a look back at Christmas Past - the holiday 2009 season to be exact - for a few tips on converting consumers. First, three record-setting shopping days were met overall, including the largest one-day shopping total. This helped... >>

BizReport | Advertising November 06, 2009

Just in time for the holidays: audience verification for CSEs

As the holidays approach consumers are already scoping out the best deals, comparing prices and comparing product descriptions to make the most of their holiday dollars. Enter a new tool from Click Forensics which should improve search traffic by verifying... >>

BizReport | Ecommerce October 03, 2008

How to increase the return on CSE spending

Consumer shopping engines (CSE) are becoming much more integral to ecommerce but many etailers are still unsure how to ensure the best return on their spending. While nothing beats the tried and true "try it and adjust" philosophy, here are... >>

BizReport | Ecommerce November 08, 2007

US shoppers turn to comparison shopping engines

Rather than solely relying on an online ad campaign, e-tailers may benefit this holiday shopping season from comparison shopping engine results. According to a new report from Hitwise, traffic to comparison shopping engines increased 13% year over year. ... >>