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BizReport | Ecommerce January 04, 2012

Final tally: Holiday shoppers spend $37+ billion online

Once the billion dollar days began piling up - there were 10 individual shopping days which topped the $1 billion mark - there was no question the 2011 holidays season would be a good one for retailers. The question was... >>

BizReport | Mobile Marketing January 04, 2012

How those new mobiles are connecting

Smartphones have been available for a few years now, but 2011 saw an upsurge of adoption with many more people switching from feature to smartphones and engaging with content, games and even advertising differently. Smartdevices - tablets, ereaders, etc. -... >>

BizReport | Mobile Marketing January 03, 2012

How mobile is reshaping the globe

Smartphones and tablets filled stockings and gift boxes around the globe during the 2011 holiday season, but what does that mean for marketers and brands? Plenty, finds new research from comScore. According to two recent reports mobile devices are pushing... >>

BizReport | Ecommerce January 02, 2012

Online sales, traffic show strong increases for 2011 holidays

Sure, online retail brought more than $35 billion to etailers and brands for the 2011 holiday season. But what about traffic? Because although purchasing showed a strong increase, many more people may have visited websites to find product information and... >>

BizReport | Ecommerce December 29, 2011

Digital content sales spike Christmas Day

The holiday madness is over for the most part - there will be gift card sales and returns for a few days yet - and early numbers are in from comScore showing a 15% year over year increase in sales.... >>

BizReport | Social Marketing December 26, 2011

It's a social, social, social world

People may be spending more and more time in online worlds, but that doesn't mean they are avoiding people. Instead, data from comScore finds consumers are becoming more social - because they're keeping up to date with friends, family and... >>

BizReport | Ecommerce December 21, 2011

Holiday season pulls in $32b - so far

comScore reports ecommerce sales are up about 15% so far this year, with shoppers spending $32 billion. That number may grow only slightly as there are now three shopping days until Christmas; shopping past December 23 puts items in danger... >>

BizReport | Ecommerce December 19, 2011

Free Shipping Day pulls another $1b+ from shoppers wallets

Early data out from comScore indicates the 2011 holiday spend is now over $30 billion, with another day hitting the $1 billion single-day sales number. Free Shipping Day (Friday, December 16) saw shoppers spend $1.072 billion online, a 14% increase... >>

BizReport | Blogs & Content December 19, 2011

Forecast: Digital video ad spend to push $5b by 2016

By 2016, one forecast predicts digital video ad spending will reach $5.4 billion. From where will the additional ad cash come? About one-third (32%) is expected to be pulled from traditional television advertising, 45% from non-video display ad budgets.... >>

BizReport | Ecommerce December 15, 2011

Price a big factor for many online shoppers

Online merchants may be raking in the green this holiday season, but the impetus for online shopping is the same in 2011 as it was in 2007 - price. Shoppers continue to try to save money and many are using... >>

BizReport | Ecommerce December 12, 2011

Ecomm spend pushing $25b for 2011 holidays

Green Monday, one of the hottest online spending days historically, is here. And with it comes news from comScore that the 2011 online holiday spend (US) is already pushing $25 billion; the 2010 online holiday spend was just over $32... >>

BizReport | Mobile Marketing December 09, 2011

Content consumption on the up via mobile

Using mobiles to continue or sustain in-market presence is becoming a bigger piece of the mobile pie according to new data from Millennial Media. Their research shows a growing number of mobile advertisers are using their platform to sustain or... >>

BizReport | Mobile Marketing December 07, 2011

Shoppers hitting stores, online sites to purchase more for 2011 holidays

According to comScore the first 32 days of the holiday shopping period have brought in more than $20 billion, a 15% increase over 2010 numbers. Mid-range and upper-level income brackets are pushing the spending increase find researchers, but mobile is... >>

BizReport | Blogs & Content December 05, 2011

SAY Media release to profile, target non-TV viewers

A new release from SAY Media may help those in the video ad space better connect with a growing population of non-television viewers. While most Americans are still watching television programming, many aren't watching during traditional Prime Time hours -... >>

BizReport | Ecommerce December 05, 2011

Mobile, tablet conversions spike, Cyber Week brings 3 $1b-plus days

The first full week of December is here but already there is joy among online retailers. According to comScore 'Cyber Week' gave online merchants three days surpassing the $1 billion sales mark; all told, shoppers spent more than $6 billion... >>

BizReport | Advertising November 30, 2011

Video ad consumption increases

According to comScore Americans streamed just over 21 hours of content in October; Google continued to drive online viewing with more than 160 million unique viewers watching just over 424 minutes each. The big news, though, sets with video advertising.... >>

BizReport | Ecommerce November 30, 2011

Black Friday hot, Cyber Monday not?

The total online spend for Cyber Monday is out - and it's big. Billion dollar big, which many expected thanks to the strong ecommerce showing on Black Friday. But, whatever the spending total for online shoppers, one company finds Cyber... >>

BizReport | Ecommerce November 28, 2011

Top 3 social commerce tips for 2011 holidays

Black Friday may not have sent a record for shopping dollars spent online, but it did show a marked increase over Black Friday 2010 shopping numbers. That, among other ecommerce trends, is a good sign for online merchants this holiday... >>

BizReport | Ecommerce November 26, 2011

comScore: 15% growth for holiday ecomm spend

So far this holiday season, more shoppers are hitting online stores. According to new data from comScore the ecommerce spend for the first 20 days of November is nearly $10 billion; that is a 14% increase over 2010 numbers.... >>

BizReport | Advertising November 21, 2011

comScore validates eXelate data

Purchase intent data has become more important to online brands through 2011; this type of data allows brands to see which consumers are most interested in their products. eXelate, a leader in purchase intent data, has announced their purchase intent... >>

BizReport | Blogs & Content November 16, 2011

Consumers want health information, how brands can engage

According to comScore public health websites are among the most visited of the US Federal Government websites; three of the ten most-visited sites were dealing with health. More than 10 million US consumers visited the National Institutes of Health websites,... >>

BizReport | Blogs & Content November 14, 2011

Ooyala: Mobile pushing video growth

The number of people watching online video continue to show steady growth, but a new report from Ooyala indicates mobile and tablet viewing are pushing the most video content. According to the first, quarterly VideoMind Video Index Report tablet viewers... >>

BizReport | Ecommerce November 14, 2011

Report: US e-comm spend pushes past $36b for Q3

Men may not be the shopping buffoons some make them out to be. According to a new report men are actually more social when it comes to online shopping than their female counterparts. And, with nearly $40 billion up for... >>

BizReport | Ecommerce November 11, 2011

Reports: What increased ecommerce spending means for 2011 holidays

The weather outside may not be exactly frightful - yet - but shoppers are already warming up their credit cards and looking for free shipping deals from their favorite online merchants for the upcoming holiday season. New data from comScore... >>

BizReport | Mobile Marketing November 11, 2011

Study: Tablets pushing online conversions

When it comes to mobile shopping, move over phones and make room for the tablet. According to new data released from Jumptap, tablets are the 'device of choice' for mobile shoppers; in fact tablets are so 'in demand' for shoppers,... >>

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