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BizReport | Social Marketing June 01, 2012

Social, review sites key drivers of auto dealership selection

Social media and review sites are driving consumers' dealership choices, according to new research, but dealerships with in-house social media management aren't keeping pace. ... >>

BizReport | Advertising November 13, 2009

Borrell: Auto industry online ad spend to rise next year

Spending by auto manufacturers and car dealers across the U.S. is set to shift up a gear next year, according to new research from Borrell Associates.... >>

BizReport | Advertising March 25, 2008

Autobytel pimps

Spending on traditional classified ads is dropping and car dealers are looking for more cost-effective ways to generate traffic to their local dealerships.... >>