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BizReport | Social Marketing May 02, 2012

Companies highly engaged in social report 4X ROI of those that aren't

Companies that have an extensive social media presence report ROIs more than four times that of companies with little or no social media activity, according to a survey of senior executives in the US by management and digital consulting firm... >>

BizReport | Social Marketing January 10, 2012

Companies struggle to manage masses of social media accounts

How many social media pies does your company have its finger in? A new report from research firm Altimeter Group finds many companies are struggling to manage a massive number of social media accounts. ... >>