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BizReport | Ecommerce September 29, 2011

Demandbase: Websites pushing more sales leads

In an interesting study out today from Demandbase, corporate websites have been found to push more sales leads, but - and it's a large but - once consumers arrive on-site, they aren't being serviced properly. This is interesting because other... >>

BizReport | Research October 19, 2009

For consumers, Internet crucial to brand awareness

Brands and marketers have long known that the Internet is a good way to give consumers more product information. Many, however, may not realize how much consumers are now relying on the Web to find product information and to make... >>

BizReport | Advertising July 24, 2008

comScore: Branded websites increase marketing efforts

Forget display ads, paid search and even online video. A recent report from comScore indicates that branded websites are the #1 thing that will improve the marketing efforts of a brand. This doesn’t mean that display ads, video and paid... >>

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