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BizReport | Advertising January 12, 2017

Top 4 tips for a sound live video strategy

Live video is still very much in the beginning stages, especially for marketers and brands, and strategy for live video is likely to be different than for pre-produced ads or sourced content. Here are four tips to help create a... >>

BizReport | Advertising December 12, 2016

Experts: Video tied to 2017 success

We've given titles to years in the past - the Year of Digital, Year of Mobile, Year of the App - and while 2017 may not be the Year of Video, two experts believe video will become increasingly important to... >>

BizReport | Blogs & Content June 15, 2016

Expert: Why video needs more attention

Video as both a content and advertising medium can be a big boon to brands. That, according to new expert, who believes smart brands can cash in on video content. ... >>

BizReport | Viral Marketing June 10, 2016

Brands: How to integrate video this Father's Day

Video has been gaining more ground in the digital ad space over the past five years, but still, some video ads are missing the mark. One expert explains how brands can use video to engage for Father's Day. ... >>

BizReport | Blogs & Content December 08, 2014

Studies: Video is important, brands leaving ad dollars on table

Two new studies underline the importance of video for businesses, but also indicate where marketers aren't making the most of cross-channel strategies where video is concerned.... >>

BizReport | Blogs & Content September 25, 2014

Video Roundup: Video releases underscore importance of content

A slate of new tools have released to the online and mobile spaces this week - two are video tools which could help brands moving into the holiday shopping season.... >>

BizReport | Advertising June 21, 2013

YouTube Partner Program extended to advertisers

Are you using YouTube to enhance marketing efforts? New figures suggest that the social video platform now serves more 18 - 34 year olds in the U.S. than cable TV and top brands are using the channel to good effect.... >>

BizReport | Mobile Marketing February 28, 2013

Time spent watching online video on tablets rose 110% in Q4 2012

The amount of online video viewed on a tablet grew significantly last year, but mobile video viewing overall remains but a small proportion of all time spent watching online video, according to new research released by Ooyala. ... >>

BizReport | Advertising June 21, 2012

Roundup: Wildfire, Monetate, LinkedIn releases to push global engagement

As consumers across the globe look online for brand information, content and social experiences, three brands are increasing the way advertisers and brands can engage with that customer base.... >>

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