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BizReport | Social Marketing March 29, 2016

Top 3 tips for a better branded social media strategy

If traditional TV viewing was dependent on viewers watching what the networks thought they should watch, viewers would revolt. That approach, says one expert, is why so many brands aren't succeeding in social media: because they are serving customers what... >>

BizReport | Social Marketing September 07, 2015

Expert: Why brands must do more in social

The social space is becoming more and more important for brands, but it is also becoming more difficult for brands to be heard in the increasingly crowded space. Once expert explains how brands can do more in social. ... >>

BizReport | Social Marketing April 19, 2013

How social can be dangerous for brands

The social space is a carrot many brands are intent on reaching as quickly as possible. But in addition to allowing brands to engage with consumers in new and more meaningful ways, the social space can also cause damage. Our... >>

BizReport | Social Marketing April 17, 2013

Report: SMBs focused on social media

According to a recent Manta small business survey, SMBs are optimistic about their prospects through Q2 of 2013, although only about 5% plan to increase their workforce over the next three months.... >>

BizReport | Social Marketing April 15, 2013

Brands: Why you should examine your social media presence

The rewards of social media engagement can be huge for a business. But recently there have been some not-so-great-headlines from brands who may have 'overshared'. One expert offers advice on how brands can examine a social media presence to ensure... >>

BizReport | Advertising archives June 21, 2012

Roundup: Wildfire, Monetate, LinkedIn releases to push global engagement

As consumers across the globe look online for brand information, content and social experiences, three brands are increasing the way advertisers and brands can engage with that customer base.... >>