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BizReport | Mobile Marketing January 27, 2012

Nellymoser reports huge rise in magazine QR code use

As the print industry struggles to come to terms with technology, more and more publishers are making use of QR codes, as a recent study from mobile marketing firm Nellymoser reveals.... >>

BizReport | Mobile Marketing December 20, 2011

Mobile coupon POS scanning problems solved?

Mobile coupons are a hit with consumers, until they get to the checkout where many are frustrated by scanners being unable to read the barcode. New technology from mobeam could solve the problem and get checkout queues flowing again.... >>

BizReport | Mobile Marketing December 05, 2011

App firm reveals 240% rise in QR Code scanning

Holiday figures point to this season being one of the biggest for mobile to date. New data from NeoMedia supports this trend by revealing a huge rise in QR Code scanning during the Black Friday shopping frenzy.... >>

BizReport | Mobile Marketing November 30, 2011

QR Code scanning stumps college students

QR Codes have long been touted as the next hip thing in advertising and marketing but one particularly valuable segment of society just isn't getting with the program. New research from youth marketing agency Archrival reveals that the majority of... >>

BizReport | Mobile Marketing May 09, 2009

Mobile phones turn into barcode scanners

New mobile phone barcode scanning technology has been released that will help further integrate the devices in to the sales and marketing loop and bring on- and offline media closer together.... >>