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BizReport | Mobile Marketing May 21, 2009

Mobile marketers engage with 2D barcodes

We're hearing more and more about the use of mobile phones in-store, allowing marketers to reach consumers while they're making purchasing decisions by providing access to reviews or special promotions. Now, with the rise in use of camera-enabled mobile phones,... >>

BizReport | Mobile Marketing May 09, 2009

Mobile phones turn into barcode scanners

New mobile phone barcode scanning technology has been released that will help further integrate the devices in to the sales and marketing loop and bring on- and offline media closer together.... >>

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