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BizReport | Research July 13, 2017

Report: Mass merchants ahead of department stores for back to school

Look for fewer back to school shopping families to hit department stores - at least, put them lower on the list. That, according to new Deloitte data, which indicates that mass merchants now top the list for back to school... >>

BizReport | Advertising October 07, 2016

Expert: BTS trends that will impact holiday advertising

With October in full swing, marketers are finalizing strategies for the upcoming holiday shopping season. According to one expert, there are trends from the back to school shopping season that could impact where and how brands advertise for the holidays.... >>

BizReport | Ecommerce September 07, 2016

BTS Wrap: In-store remains hotter than online

When it comes to buying back to school products, the in-store shoppers continue to outweigh those heading online. That's the word from a new Foresee report which notes that most BTS shoppers (72%) did their shopping in physical stores. ... >>

BizReport | Ecommerce July 22, 2016

Shoppers using mobile for BTS shopping

August is only a week away, and that means schools will be going back to session in the US soon. Some parents are already making the back to school shopping rounds, and for many mobile is offering an assist. ... >>

BizReport | Ecommerce September 19, 2015

Euclid: BTS in like a lion, out like a lamb

There are still families out there looking for the best deal on jeans and sneakers, pencils and paper, but for the most part the back to school shopping season has ended. And, while the back to school spend was not... >>

BizReport | Research August 12, 2015

Reports: How the BTS season is shaping up

According to the National Retail Federation families will spend at least $68 billion on back to school items for their K-12 and college aged children - with nearly $100 being spent on supplies like backpacks, pencils and notebooks. ... >>

BizReport | Advertising August 06, 2015

Study: Deals drive back to school shoppers

When it comes to choosing where to buy pencils, jeans and backpacks for back to school parents are most likely to be influenced by retailers' offers. That's the takeaway from a new Retale study which indicates most (89%) of parents... >>

BizReport | Research August 06, 2015

Back to School stressful for parents

Turns out parents aren't just stressed about summer child care a good number are also stressing about getting back to school - the cost of supplies, finding the time to shop for supplies and dealing with crowds at malls and... >>

BizReport | Ecommerce July 15, 2015

Reports: BTS shopping will be strong

In just a couple of weeks moms and dads across the US will begin back to school shopping for their K-12 and college aged kids. New jeans and backpacks, computers and mobile devices as well as paper notebooks and pens... >>

BizReport | Research August 21, 2014

Study: Half of parents frustrated by BTS shopping

Over the next couple of weeks most US kids will be back in school, and at least a few will be going back without something they wanted. According to new data out from 1010Data more than half of parents were... >>

BizReport | Ecommerce August 14, 2014

Surveys: Moms pounding the retail pavement for back to school

Over the next few weeks moms across the US are going to make a dent in the family budget with back to school buys. According to new data out from Punchtab 'Mom Spending' will increase about 77% saying they'll spend... >>

BizReport | Ecommerce August 12, 2014

Survey: Most will cut back on back to school

If given the opportunity most shoppers would save - even back to school shoppers. That's the takeaway from new data out from Crucial.com which indicates more than half (57%) of back to school shoppers won't buy a new computer this... >>

BizReport | Ecommerce July 30, 2014

Survey: Amazon influencing back to school shoppers

Many US families are already hip-deep in notebooks and pens, new shoes and jeans for the back to school year, but there are still many left to shop for these items. And, surprisingly, nearly half say Amazon is influencing their... >>

BizReport | Ecommerce September 17, 2013

Report: Kids in school means splurges all around

Back to school shopping isn't just about new notebooks, pencils and crayons anymore. Not according to new data out from Cardlytics. Their analysis of the 2013 back to school shopping season highlights some interesting trends - include reading habits of... >>

BizReport | Ecommerce July 24, 2013

Tablets high on back to school lists

Kids are headed back to school in just a few weeks, but it may be the entire family who benefits. According to new data out from BuyVia most back to school shoppers have tech firmly in mind - and many... >>

BizReport | Ecommerce August 10, 2012

9 of 10 school shoppers will buy online

Crowds at the local malls may not be as heavy over the next six or so weeks as usual. In the US, August means back to school shopping, crowded malls and an inability to find red and black pens because... >>

BizReport | Ecommerce August 01, 2011

Study: Online shoppers to spend more than offline for back to school

August has arrived and over the next few weeks we'll all see more shoppers in stores, picking up everything from notebook paper to new shoes. But a new report from BIGresearch and Shop.org finds that consumers shopping online will spend... >>

BizReport | Advertising July 29, 2010

Survey: July, September big influencers for back to school spend

School may start, at least for most American students, in August, but a new report from PointRoll and ShopLocal finds that July and also September are big influencers on back to school shopping. Many retailers focus on August for the... >>

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