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BizReport | Mobile Marketing May 28, 2013

Mercedes introduces QR Code rescue sheets for emergency responders

An innovative application for smartphone-scannable QR Codes has been introduced by Mercedes-Benz to help save lives from car crashes. ... >>

BizReport | Advertising April 04, 2013

App-capable cars new frontier for advertisers

Advertisers can already reach car drivers through advertising on radio, or via billboards and other outdoor advertising. However, according to a new report from Juniper Research, a surge in in-car connectivity could provide advertisers with yet another channel via which... >>

BizReport | November 14, 2012

Mobile consumers looking for a new car prefer websites to apps

New research from xAd and Telmetrics, using data from Nielsen, reveals differences in how smartphone and tablet users search for a new set of wheels, and how the mobile automotive search audience prefer mobile websites to apps. ... >>

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