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BizReport | Blogs & Content November 24, 2008

Electronics and apparel purchases driven by new media

New media including blogs, videogame ads and product placement, are gaining influence with consumers, particularly among the much-coveted 18-34 age group, but traditional media's influence remains steady.... >>

BizReport | Advertising August 06, 2008

American Apparel tops display ad use rankings

Some of the major online clothing retailers are using display ads, some with views in the hundreds of millions. However, comScore suggests that most major online clothing retailers could do more to make the most of their Internet ad campaigns.... >>