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BizReport | Mobile Marketing October 13, 2020
Study: App usage up 25% YoY
Mobile consumers are even more engaged with their apps. That is a key takeaway from new App Annie data. Their Q3 2020 Global Market Index Ranking Report finds that people increased their app usage by 25% YoY. This increase is... >>
BizReport | Email Marketing June 18, 2018
Study: Push notifications + Email = App Engagement
For mobile marketers, increased app engagement can be directly linked to a combination of push notifications and email messaging. That's the word from new data which shows this combination pushes app engagement 3X higher. ... >>
BizReport | Mobile Marketing May 13, 2016
Reports highlight app usage, engagement
App usage continues to rise, but keeping apps in-use for longer periods of time continues to be a problem for developers and brands. Two reports highlight how consumers are now using apps. ... >>
BizReport | Mobile Marketing May 13, 2015
Report: Games, communication most important for app users
Playing games, updating Instagram profiles and even pinning recipe ideas for tonight's dinner. Those are just a few of the ways mobile consumers are using apps every day. And, according to new data out from App Annie, communicating and playing... >>
BizReport | Mobile Marketing April 25, 2013
ePrize launches native app SDK
App stores are increasingly crowded and add to that the fact many apps require users to click out and onto another channel and you can see how clunky apps can be. A new offering from ePrize may simplify the mobile... >>
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