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BizReport | Ecommerce September 01, 2016

Study: Most affluents are couponers

They may not go to the extremes of the couponers on cable television, but most affluent shoppers (81%) are printing coupons before heading out on shopping trips. ... >>

BizReport | October 15, 2012

Digital barely dents Affluents' desire for print publications

A new Ipsos MediaCT's 2012 Mendelsohn Affluent Survey has found that Affluent and Super-Affluent consumers, despite their wealth of gadgets, still covet print publications.... >>

BizReport | Loyalty Marketing May 07, 2012

What prompts loyalty from affluents?

The affluent market is one most retailers want to tap into. A new study from Motista, focused on data from Q1 2012, may shed light on this subject. Of particular interest is that many affluents surveyed reports they liked retailers... >>

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