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BizReport | Research March 06, 2013

Survey: More brands to adopt dynamic, rich media

Once more, rich media advertising units are garnering headlines, this time thanks to a new survey out from Jivox which found that a majority of brands are interesting in adopting dynamic rich media ad units through 2013. The report indicates... >>

BizReport | Advertising November 14, 2012

Ad platform delivers 10 times the clicks

A new ad platform is pushing click thru rates higher and higher. Called C.A.S.T. the platform has shown display CTRs of 2% or higher than industry average. ... >>