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BizReport | Advertising March 18, 2008
Yahoo, Click Forensics team up to tackle click fraud
Yahoo has become the first search engine to work with a third party click-tracking company to ensure online advertisers are getting what they pay for.... >>
BizReport | March 10, 2008
AdWords: Load time metric confirmed, exclusion tool expanded
After much online chat about Google’s addition of page load time to Quality Score metrics, the search engine confirms and explains its moves, while also making another change to their services.... >>
BizReport | Social Marketing August 10, 2007
Will Facebook's new opt out option bring back advertisers?
After several large British companies recently withdrew their advertising with Facebook, the social networking website has updated its system to give advertisers more control over where their ads appear.... >>
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