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Starting today ADagoo will integrate their verification and reporting models within the MediaMind platform, giving advertisers greater insight into where and when ads are placed around the Web. The integration will give advertisers metrics to the page level, helping to... >>
Google is rolling out a new feature that will allow users to block or "mute" certain ads to prevent the showing up elsewhere on the web. Is this a win-win solution?... >>
Three moves in the online space - one in search, another in email and a third in online experience - may push brands to higher consumers engagement levels.... >>
Recently DoubleVerify released the Trust Index. Among the findings - more businesses are verifying campaigns, ensuring their ads are seen by the right traffic. I recently chatted with DoubleVerify CEO Oren Netzer about the Trust Index.... >>
- Why brands should mine holiday data for new year performance
- Study: Mobiles don't want to be interrupted
- Olfactory device for mobile phones not to be sniffed at
- Report reveals impact of slow load times on brand perception
- Print catalogs continue to drive sales in Australia
- Study: Shoppers more focused on the end-game
- Adchemy release pulls keywords from branded content
- RocketLawyer: SMBs looking forward to 2014
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