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BizReport | Internet January 29, 2007

Top 10 most influential brands across the world

For the second year running, Google takes top spot in brandchannel.com’s global brand survey.... >>

BizReport | Blogs & Content archives January 16, 2007

Quest for Cash from User Generated Content

Can money be made via user-generated video content websites?... >>

BizReport | Trends & Ideas archives January 15, 2007

Online Video Ad Spend to Treble

Spending on video advertising could be set to triple in 2007, and the search is on for the best ways to integrate ads in to this popular media.... >>

BizReport | Viral Marketing January 05, 2007

A Kodak Moment On YouTube

An internal video presentation, created by Kodak for a digital conference, has found its way on to YouTube.... >>

BizReport | Internet January 03, 2007

YouTube, No Software No Deals?

What will the delay in the implementation of YouTube.com's anti-piracy software mean for Google's future relationships with media companies?... >>

BizReport | Viral Marketing December 11, 2006

Coke Taps YouTube-sters for Campaign

Add another big-name brand to the scions of those tapping user content for new campaigns. The Coca-Cola company has turned part of their holiday campaign to the amateur videographers on YouTube. ... >>

BizReport | Internet December 06, 2006

Iran Expands Web Censorship, Blacklists YouTube

YouTube, Amazon, Wikipedia and IMDB.com are no longer accessible to Iranians.... >>

BizReport | Research archives November 30, 2006

Affluent 30-Somethings are YouTube's Key Audience

According to recent studies into YouTube’s online audience, the majority of users aren’t teenagers and 20-somethings, they’re in their mid-30’s.... >>

BizReport | Trends & Ideas archives November 27, 2006

Break.com Gives Contributors a Pay Rise

As user-generated content (UGC) sites increase in popularity, some websites are paying good money for content.... >>

BizReport | Internet November 24, 2006

CBS Broadcasts on YouTube Popular with Users

After uploading over 300 clips to YouTube since mid-October, CBS's online audiences have rocketed..... >>

BizReport | Internet November 19, 2006

Launch of Website Devoted to TV Ads

The site, to be called adTV, will be devoted to old and new TV commercials, dished up to visitors as entertainment. It is due to be launched on January 15, 2006.... >>

BizReport | Internet November 18, 2006

MySpace Sued by Universal Music

The world’s largest music company, Universal Music Group, sued MySpace on Friday, for allowing site users to upload copyrighted songs and videos.... >>

BizReport | Viral Marketing November 14, 2006

Buick Uses Tiger Woods in Viral Marketing Video

What do you get if you combine Tiger Woods with the 2008 Buick Enclave crossover and a shaky camera angle? An obvious attempt at viral marketing.... >>

BizReport | Law & Regulation November 13, 2006

Google Faces Copyright Infringement

As online video content becomes more and more popular, issues surrounding copyright are thrust into the limelight.... >>

BizReport | Search Marketing November 07, 2006

New Projection Shows Video Ad Surge

Over the next four years, the video ad market is expected to boom according to research firm eMarketer, but the biggest boom is expected next year. eMarketer.com is projecting an 89% increase in online video ad revenue in 2007.... >>

BizReport | Research archives October 13, 2006

Google Merge: Good for Business

That’s the word from marketing executives across the United States. Media buyers are looking forward to what will happen with the merge of Google’s search capabilities and the online world’s largest video provider, YouTube.... >>

BizReport | Trends & Ideas archives October 11, 2006

Platform Gives Advertisers Control

A new company is hoping to cash in on the user generated content craze with their own platform, said to give advertisers control of the space. ... >>

BizReport | Search Marketing October 10, 2006

PureVideo Launches Meta-Search

Another company is jumping on the search engine bandwagon. This time it’s PureVideo.com that wants a bite of the search pie, and they’re even offering something different. Instead of searching typical listings, their meta-search platform will find specific videos and... >>

BizReport | Blogs & Content archives September 22, 2006

AOL Vying To Outwit Rivals By Offering Enhanced Search and Listing Facilities To Online Video Sharers

America Online has joined the race for a slice of the highly trafficked video sharing action on the web, by saying it’s offering greater compatibility than its rivals in terms of search features. The company has opened its search engine... >>

BizReport | Internet September 21, 2006

Yahoo Buying, YouTube Selling?

The rumors are flying again about the possible sales of Facebook, popular college networking site, and YouTube, an online video repository.... >>

BizReport | Advertising archives September 19, 2006

YouTube To Share Ad Revenues?

The successful video sharing site YouTube seems to be concerned about copyrighted material posted on its site.... >>

BizReport | Internet September 14, 2006

Who Are The Guys Behind YouTube?

Less than two years ago, two young guys in their 20’s, Chad Hurley and Steve Chen, set up a company in their garage called YouTube. Now, more than 100 million videos are watched on the site each day. Many of... >>

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