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BizReport | Advertising archives June 11, 2019
Study: Half of ad spend to be online in 2020
More and more ad dollars are moving online, but according to one report over the next year 'more' will equal half. According to WARC's International Forecast about half of the global ad spend will be spent online in 2020. ... >>
BizReport | Advertising archives March 19, 2019
Forecast: Ad spend to slow this year
While the global ad spend is expected to reach more than $616 billion this year, the growth rate is slower than last year's. That, according to a new forecast out from WARC. According to their estimates, the global ad spend... >>
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