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BizReport | Advertising April 29, 2020

Expert: What advertising looks like in a cookie-less world

First it was Google announcing they would do away with third-party cookies, but Safari beat Google to the punch, so to speak, beginning to block third-party cookies a full week before Google could. While the move is good for consumers,... >>

BizReport | Advertising January 28, 2020

On data privacy day, experts weigh in on data regulations

It's Data Privacy Day in the US, and with new regulations going into effect this year, we asked a few digital experts what the impact of GDPR, CCPA, and other regulations might be on both digital brands and consumers. ... >>

BizReport | Advertising archives November 22, 2019

How YouTube is Opening the Door for Competitors like TikTok

As more consumers turn to social media to connect with family and friends, get the news, find product information, and even share their thoughts about products or services it makes sense the more players are appearing on the social landscape.... >>

BizReport | Advertising archives February 12, 2019

Experts: How brands can make video and TV work for them

More and more Americans are cutting the cable cord to stream video - television and movies - online. This change, though, doesn't mean video is dead. In fact, according to several experts, this change could be an opportunity for brands... >>

BizReport | Advertising archives April 30, 2018

Expert: Brands must increase customer privacy

If the Cambridge Analytica/Facebook scandal has taught us anything it is this: that customer data privacy is lacking. That, according to one expert who believes businesses must begin prioritizing customer's privacy. ... >>

BizReport | Advertising archives April 25, 2018

Forecast: Video ad spend to increase

Nearly all businesses are pushing more ad dollars into the video spend; this despite the fact that many aren't certain of the results of their current video ad campaigns or strategies. ... >>

BizReport | Advertising archives July 20, 2017

Experts weigh in on Sizmek, Rocket Fuel deal

This week, Sizmek announced plans to purchase Rocket Fuel. We asked several digital experts what the implications of this move are for the industry. ... >>

BizReport | Social Marketing June 14, 2017

Expert: What Facebook's side-by-side video feature means

Facebook recently changed how video rolls on the social network with a side-by-side feature. While consumers have shown interest in the new feature, it may not be such a great option for businesses. Here's why.... >>

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