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BizReport | Advertising archives January 21, 2014

Brainshark, Viewpoints releases offer brands better access to content

Two releases this week will put online brands in better control of online content - the kind that they create for marketing campaigns as well as review-based content which can be used on-site to give consumers more product information.... >>

BizReport | Email Marketing July 01, 2010

Viewpoints launches post-purchase email options

Not all reviews are alike, even if the general formatting is the same. Some carry more weight. Which reviews actually push future purchases? ... >>

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