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BizReport | Email Marketing February 26, 2013

New email tools offer brands more options

How important is email to a cross-channel campaign? Experian Marketing Services reports their email business has increased more than 150% (Q4 2011 to Q4 2012). According to the company email is now hub for many brands' cross channel campaigns. ... >>

BizReport | Social Marketing November 01, 2012

VerticalResponse: SMBs focusing on Facebook, Twitter

Newcomers to the social space, including Pinterest and Google+, may get a lot of attention from the tech and marketing crowd, but when it comes to small businesses, these sites aren't getting much play. In fact, new data out from... >>

BizReport | Ecommerce August 17, 2012

Coupon options may change how people redeem coupons, rewards

A new release from VerticalResponse may change the way businesses create coupons and how those coupons are then shared between consumers. And a new app in the marketplace is set up to make it simpler to schools to earn rewards.... >>

BizReport | Social Marketing June 19, 2012

VerticalResponse unveils social toolset

A new suite of social marketing tools could help smaller businesses compete in the social space. From VerticalResponse, the social offering can help extend the reach of online campaigns by allowing SMBs to create, launch and tweak campaigns across online... >>

BizReport | Email Marketing March 06, 2012

VerticalResponse: Email, social combo ups open rates

Looking for a bigger return on those email or social marketing investments? Include both email and social initiatives in the campaign finds new research from VerticalResponse. In a new study, the company reports open rates increase when brands use a... >>

BizReport | Social Marketing December 23, 2011

How involved are consumers with social?

Social networks are becoming more of a 'must do' for those online than a hit or miss proposition. Several reports show how much time is being spent in the social space and how consumers are beginning to view it; what... >>

BizReport | Ecommerce September 13, 2011

Trio of releases offer small businesses more ad tools

Small businesses are always looking for new ways to interact and engage with consumers quickly and easily. A trio of releases - two in the tablet space and one the online space - may simplify how brands connect, engage and... >>

BizReport | Social Marketing July 01, 2011

VerticalResponse release includes social sharing tools

Sharing email marketing messages is one step simpler for VerticalResponse clients. This week the email hub released a suite of social media tools set up to make social sharing of email messages and marketing simpler. From the suite, businesses can... >>

BizReport | Social Marketing December 07, 2009

Social high on small biz minds headed into 2010

Okay small businesses, you may be fighting for elbow room amongst the social networks in the coming year. A recent survey from VerticalResponse finds that more than two-thirds of small businesses plan to increase their use of social networks in... >>

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