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BizReport | Research May 31, 2017

Reports: VR interest high, adoption slow

While the overall interest in virtual reality continues to be high, adoption continues to be slow. That's the word from Worldpay's The 360 consumer: how VR is reshaping the buying experience. In fact, most people believe VR's biggest influence will... >>

BizReport | Advertising April 11, 2017

Forecast: VR to hit $7b

This year, look for significant growth in the global virtual reality world - significant to the tune of $7.2 billion. That according to GreenlightVR; their experts suggest head-mounted displays will account for more than half ($4.7 billion) of that total.... >>

BizReport | Ecommerce October 19, 2016

VR payment uses head movement to purchase in virtual shopping malls

Virtual reality applications are slowly making inroads into everyday life and a new payment method being used by China's largest payment processor is just one recent example.... >>

BizReport | Trends & Ideas August 25, 2016

eSports' social following growing faster than traditional sports

The 2016 Gaming Report from Adobe Digital Insights reveals the huge rise in social media mentions of augmented and virtual reality in the last 18 months by gamers, yet shows that marketers are being slow to pick up on the... >>

BizReport | Blogs & Content July 18, 2016

Study: Consumers find VR engaging

When it comes to virtual reality, consumers are finding the content engaging. That's the word from new data from StartApp and Fibrum, which indicates that consumers spend about 30 second within mobile VR ad units. ... >>

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