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BizReport | Advertising archives May 21, 2012
Report: Up to 80% video ads abandoned in beginning
A new report from Vindico may have some brands rethinking their video ad strategy. According to the report of the 80% (average) of video ads which are abandoned, that abandonment comes within the first half of the ad. Before you... >>
BizReport | Viral Marketing July 29, 2010
BBE's VINDICO accredited by MRC
BBE's VINDICO is the first demand-side video ad server to be accredited by the Media Rating Council, which is one more sign that online video and video advertising is quickly becoming mainstream. VINDICO was the first ad serving and tracking... >>
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