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BizReport | Mobile Marketing February 11, 2016

Mobile app shoppers generate more revenue than mobile website and desktop shoppers

New data from ecommerce cloud platform Poq reveals that those shopping via a mobile app generate a lot more revenue for retailers than those shopping from mobile websites or desktop.... >>

BizReport | Mobile Marketing February 10, 2016

Retail: In-app purchases increasing as a percentage of digital sales

A recent report from Urban Airship reveals that retail is leading the way in mobile commerce with half saying half their sales now come from mobile devices. ... >>

BizReport | Advertising November 18, 2015

Ad Roundup: Tools for mobile, linking

In today's advertising roundup two new releases that should give brands more power over their mobile and online campaigns. ... >>

BizReport | Ecommerce October 20, 2015

Experts: Predictions for 2015 holiday shopping

Over the next 10 weeks shoppers will hit retail stores and online sites like they're...well, like they're running out of time. Experts with Urban Airship believe they've identified some key trends to expect during the holiday rush. ... >>

BizReport | Mobile Marketing June 01, 2015

Reports: Push notifications push Android users

According to Urban Airship's new study, Android users are more likely to be influenced by push notifications than Apple users. Their Mobile Engagement Benchmarks report shows a 20% engagement rate for Android push notifications versus an 8% engagement rate for... >>

BizReport | Mobile Marketing August 27, 2014

Release makes push notifications actionable

Urban Airship is pushing a new kind of ad option out to brands today - through push notifications. The mobile management hub has created a cross platform support system for brands' widgets and interactive notification tools that push to users'... >>

BizReport | Mobile Marketing November 12, 2012

Study: Push notifications engaging consumers

For the last couple of years brands have been testing push options in their mobile campaign plans. In many cases brands geo-fence a certain area and when an opt-in consumer enters that area, a message is sent through their mobile... >>

BizReport | Mobile Marketing October 02, 2012

Urban Airship releases LBS option for marketers

A new location based option is on the market for brands and advertisers. From Urban Airship, the Location Messaging Service gives brands the ability to target to a location while ensuring the relevancy of the messaging. The platform uses push... >>

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