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BizReport | Loyalty Marketing May 23, 2017

60% of Millennials will pay more for a brand that has positive impact on society

Social consciousness is leading to four in ten consumers abandoning brands that they do not feel make a positive impact on society, according to new research from Mediacom. ... >>

BizReport | Loyalty Marketing May 17, 2017

Retailers performing poorly in personalization

Nearly a third of consumers would be happy to switch their banking to Amazon, Apple, Facebook or Google because they see those companies personalize experiences better than finance specialists, according to new research from MuleSoft. ... >>

BizReport | Social Marketing May 17, 2017

UK: Communications and social increasingly dominate app time

The communications and social media app category is the fastest growing in terms of time spent in-app over the last six months, according to measurement firm, Verto Analytics, reflecting a change in app use behavior. ... >>

BizReport | Ecommerce May 02, 2017

Don't forget sleepy mobile shoppers, warns research

Warning: Many of your mobile shoppers may well be drowsy, so make sure your checkout process takes this into consideration. At least, that's the take out I got from PCA Predict's recent research into UK mobile use. ... >>

BizReport | April 19, 2017

Affiliate, performance-based marketing not on the curriculum

A recent survey in the UK reveals marketing graduates do not recall being taught about affiliate or performance-based marketing practices, a situation that affilinet's senior marketing manager finds "somewhat concerning". ... >>

BizReport | Ecommerce April 19, 2017

40% of top UK retailers' next-day delivery charge too high

The number of consumers who prefer next-day delivery for online orders has risen in the last few years, yet nearly two out of five of the UK's leading retailers do not offer this option. ... >>

BizReport | Advertising April 12, 2017

IAB UK: Mobile video is fastest-growing ad format

The latest IAB UK/PwC Digital Adspend report is out, and it shows that, in 2016, digital advertising grew at its fastest rate for nine years. ... >>

BizReport | Social Marketing April 07, 2017

Report reveals widening gap in marketers' social media measurement skills

A lack of investment in skills, resources and technology is impacting B2B marketers' ability to measure social media marketing, according to new research from social media consultancy Immediate Future. ... >>

BizReport | April 06, 2017

UK regional publishers unite to promote brand ad safety benefits

Amid concerns that brands are funding terrorism through programmatic, as well as the fake news backlash, UK regional publishers have gone public to promote local advertising and highlight the dangers of "blind programmatic ad buying". ... >>

BizReport | Trends & Ideas March 27, 2017

Research reveals extent of secondary revenue generation among UK retailers

Retailers are exploring secondary revenue options to boost profitability and combat low margins, according to new research from the British Retail Consortium and Webloyalty. ... >>

BizReport | Ecommerce March 27, 2017

Half of UK charities have no digital strategy

A lack of skills and funding means UK charities are facing a "digital skills crisis", according to new research from Skills Platform and Zoe Amar Communications. ... >>

BizReport | Ecommerce March 17, 2017

Multiple data sources combine for 'Anatomy of a UK Auto Shopper'

New research from ad technology firm Viant among car owners in the UK reveals how bringing multiple data sources together enables marketers to better understand their customers outside of their own vertical. ... >>

BizReport | Loyalty Marketing March 15, 2017

46% of UK consumers rank shopping experience as 'average'

A new report from marketing technology firm Zeta Global reveals that nearly half of UK shoppers consider their retail experience on the High Street to be 'average'. This, says Zeta, could be remedied by personalization. ... >>

BizReport | Internet March 06, 2017

Cybersecurity adoption increasing fastest among small businesses

Research published this week by Beaming reveals that UK firms suffered cybersecurity breaches last year at a cost of more than $35 billion, with larger businesses more likely to fall victim. ... >>

BizReport | Mobile Marketing March 06, 2017

28% of UK insurers fail to optimize website for mobile

Despite most Brits now using a smartphone to access the Internet, more than a quarter of the UK's major insurers and aggregators fail to design websites for mobile devices, according to a new report from financial experience design agency, Dock9.... >>

BizReport | Ecommerce March 01, 2017

Brexit triggers rise in international orders for UK retailers

UK retailers are experiencing a rise in international orders in the wake of Brexit, with almost a third of all orders placed online in January sent overseas, according to the latest IMRG MetaPack UK Delivery Index. ... >>

BizReport | Email Marketing February 26, 2017

Email open rate in UK higher on tablets than US

Movable Ink's latest Consumer Device Preference Report reveals email opens among UK email users is higher than in the US. ... >>

BizReport | Loyalty Marketing February 22, 2017

Less than 1 in 5 CRM managers feel they contribute to business revenues

Less than one in five customer relationship management (CRM) managers believe their work was clearly contributing to company revenues, according to new research released by marketing tech provider Wiraya.... >>

BizReport | Law & Regulation February 16, 2017

Are you EU GDPR ready?

Is your company ready for the introduction of the EU General Data Protection Regulation (GDPR)? A quarter of companies aren't, according to new figures released by the DMA (UK). ... >>

BizReport | Ecommerce January 27, 2017

Poor ecommerce experiences impact High Street stores

As if Britain's High Streets aren't already in a precarious position, more research reveals the harm to the UK's town centers if retailers don't up their digital game. ... >>

BizReport | Loyalty Marketing January 25, 2017

Baby Boomers feel left out in retailer rush to covet Millennials

Are retailers focusing too much on Millennials and neglecting Baby Boomers? New research in the UK from global loyalty marketing agency ICLP suggests they are. ... >>

BizReport | Advertising January 24, 2017

Ad blocking good for industry, say CIM members

The vast majority of marketing professionals in the UK believe that ad blocking, far from threatening online marketing, will actually help the industry.... >>

BizReport | Ecommerce January 24, 2017

2030 and the death of Britain's town centers

Figures released this week by the UK's Office of National Statistics, coupled with research from ParcelHero, deliver chilling news for the country's high street retailers and consumers alike. ... >>

BizReport | Research January 19, 2017

Supermarkets, technology brands' marketing campaigns most effective

Which UK industry's marketing campaigns inspired, and which were the least effective, in 2016? New research commissioned by 3radical reveals what consumers think. ... >>

BizReport | Ecommerce January 10, 2017

UK: A nation of shopkeepers harbor designs to sell online

Nearly half of adults in the UK have earned extra income from online retailing, according to a new study by online shop software firm, ePages. ... >>

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