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BizReport | Ecommerce archives July 28, 2017

Few UK organizations can adjust marcomms in real-time

Most organizations in the UK agree that real-time customer engagement can deliver a significant increase in revenue. However, according to a new study from SAS, few of those organizations collect less than a third of relevant data on their customers... >>

BizReport | Ecommerce archives July 26, 2017

Airlines and broadband/pay-TV failing in customer service

Broadband and pay-TV firms, along with airlines, saw the biggest increases in consumers touting them as the worst sectors for service, according to service design agency Engine's latest annual study. ... >>

BizReport | Ecommerce archives July 25, 2017

Retailers agree not enough being done to replicate online shopping in-store

New research among UK retailers by Qmatic UK reveals that, while retailers are determined to continue investing in in-store technology, many agree they are not doing enough to replicate the online shopping experience that consumers crave. ... >>

BizReport | Ecommerce archives July 24, 2017

85% of UK business leaders believe Govt "tuned in" to their needs

A wide ranging survey of business in the UK by MaretInvoice reveals how business leaders feel about Brexit, the role of Government and finance. ... >>

BizReport | Trends & Ideas archives July 20, 2017

DMA (UK) reveals continuing decline in newspaper inserts

The Direct Marketing Association (UK) has released research revealing print advertising inserts in newspapers continue to decline while magazine and third-party distributions are taking a larger market share. ... >>

BizReport | Advertising archives July 18, 2017

UK to get new ad standards addressing gender stereotyping

The Committee of Advertising Practice is drawing up new ad standards to take a tougher line on ads that feature stereotypical gender roles or characteristics. ... >>

BizReport | Mobile Marketing July 14, 2017

UK: 40% of online grocery shopping done on mobile

Convenience and click-and-collect are factors shifting consumer grocery shopping habits, according to new research that reveals everyday staples are now among the most-searched online terms. ... >>

BizReport | Ecommerce archives July 14, 2017

Retailers should pay heed to online shoppers' hearts as well as heads

Emotional intelligence is what will win over a new generation of online shoppers, according to a new study from payment firm, Klarna. ... >>

BizReport | Trends & Ideas archives July 10, 2017

Report: 673% increase in cyber attacks against UK corporate databases

A new report claims cyber attacks targeting UK businesses has risen significantly during the second quarter of 2017. ... >>

BizReport | Mobile Marketing July 07, 2017

Older smartphone users irritated by stereotype that they are confused by tech

A survey among UK residents aged 50 and over reveals significantly different attitudes towards owning and using a smartphone with less than half of those aged 61 and over using their device daily. ... >>

BizReport | Ecommerce archives June 20, 2017

6 in 10 UK digital shoppers will purchase via smartphone in 2017

New research from eMarketer forecasts that nearly six in ten of the UK's digital shoppers will make a purchase via smartphone this year. ... >>

BizReport | Ecommerce archives June 13, 2017

SMBs benefit from 'Brand Britain' post-Brexit

Despite going through a period of change that many think might tarnish the reputation of the UK, small businesses continue to experience a strong appetite from overseas consumers thanks to the power of 'Brand Britain'. ... >>

BizReport | Loyalty Marketing June 13, 2017

Significant drop in digital customer service performance among UK insurers

New research shows a dramatic decline in performance in digital customer service among insurers in the UK, with more than two-thirds failing to accurately reply to common queries asked via email, web, Facebook and Twitter. ... >>

BizReport | Trends & Ideas archives May 25, 2017

Brexit effect begins to show

New figures published by the UK's Office of National Statistics (ONS) show that the effects of Brexit on the economy are starting to show themselves. ... >>

BizReport | Loyalty Marketing May 23, 2017

60% of Millennials will pay more for a brand that has positive impact on society

Social consciousness is leading to four in ten consumers abandoning brands that they do not feel make a positive impact on society, according to new research from Mediacom. ... >>

BizReport | Loyalty Marketing May 17, 2017

Retailers performing poorly in personalization

Nearly a third of consumers would be happy to switch their banking to Amazon, Apple, Facebook or Google because they see those companies personalize experiences better than finance specialists, according to new research from MuleSoft. ... >>

BizReport | Social Marketing May 17, 2017

UK: Communications and social increasingly dominate app time

The communications and social media app category is the fastest growing in terms of time spent in-app over the last six months, according to measurement firm, Verto Analytics, reflecting a change in app use behavior. ... >>

BizReport | Ecommerce archives May 02, 2017

Don't forget sleepy mobile shoppers, warns research

Warning: Many of your mobile shoppers may well be drowsy, so make sure your checkout process takes this into consideration. At least, that's the take out I got from PCA Predict's recent research into UK mobile use. ... >>

BizReport | April 19, 2017

Affiliate, performance-based marketing not on the curriculum

A recent survey in the UK reveals marketing graduates do not recall being taught about affiliate or performance-based marketing practices, a situation that affilinet's senior marketing manager finds "somewhat concerning". ... >>

BizReport | Ecommerce archives April 19, 2017

40% of top UK retailers' next-day delivery charge too high

The number of consumers who prefer next-day delivery for online orders has risen in the last few years, yet nearly two out of five of the UK's leading retailers do not offer this option. ... >>

BizReport | Advertising archives April 12, 2017

IAB UK: Mobile video is fastest-growing ad format

The latest IAB UK/PwC Digital Adspend report is out, and it shows that, in 2016, digital advertising grew at its fastest rate for nine years. ... >>

BizReport | Social Marketing April 07, 2017

Report reveals widening gap in marketers' social media measurement skills

A lack of investment in skills, resources and technology is impacting B2B marketers' ability to measure social media marketing, according to new research from social media consultancy Immediate Future. ... >>

BizReport | April 06, 2017

UK regional publishers unite to promote brand ad safety benefits

Amid concerns that brands are funding terrorism through programmatic, as well as the fake news backlash, UK regional publishers have gone public to promote local advertising and highlight the dangers of "blind programmatic ad buying". ... >>

BizReport | Trends & Ideas archives March 27, 2017

Research reveals extent of secondary revenue generation among UK retailers

Retailers are exploring secondary revenue options to boost profitability and combat low margins, according to new research from the British Retail Consortium and Webloyalty. ... >>

BizReport | Ecommerce archives March 27, 2017

Half of UK charities have no digital strategy

A lack of skills and funding means UK charities are facing a "digital skills crisis", according to new research from Skills Platform and Zoe Amar Communications. ... >>

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