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BizReport | Advertising October 20, 2015

Ad roundup: New video, TV options for brands

In today's advertising roundup, new television and video ad options that should ensure brands have more control and options in the video space - and across video screens. ... >>

BizReport | Advertising August 07, 2014

Ad Roundup: Targeting focus of key moves

Transaparency and targeting are the key factors for a trio of announcements in the online ad space this week. Targeted Victory and Yahoo are upping the targeting ante while ChoiceStream is adding transparency to its ad platform.... >>

BizReport | Advertising June 19, 2014

Data, programmatic buying at heart of 3 new offerings

Look for new targeting and buying options from three new offerings in the online and television spaces. Here are the details:... >>

BizReport | Advertising May 29, 2014

Rentrak taps Targeted Victory to connect voters, ads

In the upcoming election season here in the US, politicians and parties may get a little help - from television advertising. While political ads are nothing new in broadcast or print media, much of the time there has been little... >>

BizReport | Advertising March 13, 2014

Study finds voters look to live streaming, not TV voting coverage

Looking ahead to the mid-term elections fewer people will be watching poll numbers on television and more will be following election results online. That according to new data which indicates voting consumers are spending less time, overall, with television and... >>

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