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BizReport | Law & Regulation July 29, 2020

How to make privacy policies revenue makers

According to data out from the Direct Marketing Association after the initial losses many businesses faced from consumers opting out of marketing post-GDPR, the average ROI of outbound campaigns saw an increase of 15%. This is key, says one expert,... >>

BizReport | Advertising archives February 09, 2016

Ad Roundup: Platforms to improve data, prevent fraud

In today's advertising roundup, two new solutions that have launched into the online space. The first will offer brands better access to consumer data and another will help etailers prevent fraud. ... >>

BizReport | Advertising archives March 25, 2015

Survey: More brands moving data to the cloud

Look for more businesses - both small and large - to begin moving their data into the public cloud. That is the takeaway from a new Talend study which shows a majority (60%) of surveyed brands have moved or will... >>

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