RSS feed Get our RSS feed

News by Topic




BizReport : Tags : Tag Results

Tag Results

Search this site:

6 Tag Results

Pagination:

6 result(s) displayed (1 - 6):

BizReport | Advertising January 31, 2018

Consumers to brands: We love your ads but leave politics out of the Super Bowl

While recent research has shown that consumers believe brands should make their stance on social and political issues known, they don't want politics spoiling their fun during the Super Bowl. Perhaps weary of controversy during the NFL season, Americans just... >>

BizReport | Mobile Marketing January 31, 2014

Survey reveals the app activities of Super Bowl viewers

A Super Bowl second screen survey reveals that those watching the game will also be watching their mobile devices as they use social media, games and weather apps. ... >>

BizReport | Advertising February 04, 2013

Ads biggest Super Bowl attraction for 26.6% of viewers

For more than a quarter of this year's Super Bowl viewers it isn't the game that will be the big attraction, found the Retail Advertising and Marketing Association, it's the ads. ... >>

BizReport | Mobile Marketing February 07, 2012

40% of Super Bowl XLVI viewers used mobile during game

Watchers of Super Bowl XLVI did so with their mobile devices to hand, according to mobile ad network InMobi, and nearly half used their device specifically in response to TV ads.... >>

BizReport | Blogs & Content January 26, 2011

What guys want - from content

There is still a little time to get those Super Bowl ads tweaked and ready - especially for online video options - but are you headed in the right direction? A new report from Unicast sheds light on what is... >>

BizReport | Advertising May 10, 2007

Fox to offer MySpace slots to Super Bowl advertisers

News Corp.'s Fox Sports and MySpace are teaming up to give Super Bowl television advertisers a larger online presence during the game.... >>

Pagination: