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BizReport | Social Marketing August 28, 2020
Brands: Top tips to hack Pinterest for growth
Pinterest has long been the place of randomly scrolling for pretty pictures or the platform in which publishers could pair a picture with a link to drive relevant traffic. But the Pinterest times have changed and now consumers are seeking... >>
BizReport | Social Marketing May 29, 2020
Reports: Shoppers are buying, social pushing more purchases
Two new reports indicate that while all restrictions surrounding the Coronavirus may not be over, people are ready - and willing - to start shopping again. This could come as a relief to retailers big and small who have been... >>
BizReport | Social Marketing February 12, 2020
Study: More businesses pushing ad dollars social
Social media advertising is set to continue going up - with Facebook as one of the main winners. That is a key takeaway from new data out from Smartly.io, eTail, and WBR Insights with finds a great number of retailers,... >>
BizReport | Mobile Marketing January 23, 2020
Reports ID mobile, social as key for marketers
Mobile and social will be key for marketers as the new decade shapes up. Those are key takeaways from two reports out from marketing leaders.... >>
BizReport | Social Marketing December 12, 2019
Expert: How social will impact holidays & beyond
About half of American shoppers will be influenced to buy something for the holidays because of an ad seen on social media. That's a key finding from Smartly.io's new report, which also found that over half of shoppers (57%) say... >>
BizReport | Social Marketing November 18, 2019
Expert: How to use social to increase holiday conversions
With just over a week until Thanksgiving and the official kick-off to the holiday buying season, there is still time for merchants to make final tweaks to maximize holiday revenue. Especially on the social front. Here's how: ... >>
BizReport | November 12, 2019
Reports: How mobile, social will impact 2019 holidays
Three new reports point to social being especially important for merchants and brands this holiday season. In fact, about half (48%) of shoppers say they are open to buying gifts they see on their favored social media channels. And, with... >>
BizReport | Ecommerce archives July 19, 2019
Merchants: How to prep now for back-to-school
In just over a month American children will be going back to primary and secondary schools, and packing for college and university dorms. Which means parents are already making lists. Which means the time is now for merchants to be... >>
BizReport | Advertising archives December 14, 2018
Top tips for a strong Instagram Stories strategy
Instagram Stories enable brand marketers to do simply tell a story. Through video, through graphics, and using hot products or products that have been lagging in sales. Telling a story about these products - or even services - can lead... >>
BizReport | Social Marketing December 12, 2018
How to use Instagram Stories to engage this holiday
Instagram Stories have become a significant influencer for many brands, and are expected to have a big influence on shopping through the 2018 holiday season. Here's how merchants and marketers can use Instagram Stories to engage shoppers through the holiday... >>
BizReport | Social Marketing January 15, 2018
Experts weigh in on Facebook's 'no ad' announcement
On Friday, Facebook's Mark Zuckerburg announced a change that has many small and large business owners scratching their heads. The big change? That social networkers will see more content from friends and family and less content from businesses and marketers.... >>
BizReport | Social Marketing August 15, 2017
How to capitalize on social video formats
Video continues to be an integral part of brands' online presence and reach, and social is a huge part of the growth cycle. Here's how brands can capitalize on social video trends. ... >>
BizReport | Advertising archives August 07, 2017
How to get more from your video spend
There is a shift coming to online marketing, and it's being pushed by video. More consumers are engaging with video across touchpoints and platforms, and that makes video an important piece of any marketing budget. Here's how to get more... >>
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