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BizReport | Mobile Marketing August 22, 2012

How mobile is engaging with ads

Mobile is exploding all over the place. From video and content consumption via tablet, to social networking access via smartphone and general shopping from both tablets and smartphones, brands are quickly playing catch up with consumers in the space. ... >>

BizReport | Ecommerce May 17, 2012

Studies: Targeting improves in-store buys, mobile ads missing mark

A new report out from Legolas Media and SymphonyIRI links online targeting to an increase of nearly 20% for in-store sales. According to the study of more than 50 million rich media and banner impressions on premium websites targeting ads... >>

BizReport | Mobile Marketing January 13, 2012

86% of marketers plan to use QR Codes

Mobile barcode firm Scanbuy has released findings of a new study that reveals marketers are well aware of QR Codes and the majority say they will be using them at some point in the future.... >>

BizReport | Mobile Marketing November 02, 2011

Report: Q3 Mobile scans push past 20 million mark

Smartphones and tablets aren't just for playing games or checking in on social networks anymore. New data from ScanLife finds a 440% (YoY) increase in the scanning of mobile codes - 1D, 2D, etc.... >>

BizReport | Mobile Marketing December 28, 2010

Is barcode scanning going mainstream?

If a new poll, conducted via Twitter by Scanbuy, is on-target then yes, Virginia, there is a Santa Clause and he just might have been mobile barcode scanning on his trip around the world last week. Santa barcode scanning? With... >>

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