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BizReport | Search Marketing September 17, 2008

AdWords Quality Score changes rolled out

“Within a few days” all AdWords advertisers will begin to see a change in their Quality Score as the promised “dynamic” calculation is brought in, announces Google.... >>

BizReport | Search Marketing August 22, 2008

AdWords to change Quality Score calculation

Changes are afoot to the way in which Google Adwords calculates Quality Score, according to a recent announcement on the AdWords blog.... >>

BizReport | Advertising archives June 19, 2008

Fast ads favored by Google Quality Score

Google’s keyword Quality Score changes take effect this week so marketers need to ensure their landing page load times are speedy.... >>

BizReport | March 10, 2008

AdWords: Load time metric confirmed, exclusion tool expanded

After much online chat about Google’s addition of page load time to Quality Score metrics, the search engine confirms and explains its moves, while also making another change to their services.... >>

BizReport | Search Marketing March 06, 2008

AdWords updates Quality Score metric factors

Google AdWords has added a new quality score metric, but it took an observant user to bring it to the attention of the Internet community.... >>

BizReport | Search Marketing September 24, 2007

AdWords moves landing page quality goalposts

Certain types of websites are unlikely to be able to achieve high scores for the quality of their landing pages after Google recently announced some AdWords changes.... >>

BizReport | Search Marketing August 10, 2007

Google alters top ad placement formula

In the coming weeks, Google will be changing the algorithm that determines which ads will feature in the top placement spots, above the organic search results.... >>