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BizReport | Ecommerce February 13, 2018

Will Amazon's new moves cement them as a retail leader?

Amazon's latest moves - launching a business delivery service and delivering for Whole Foods - have many marketers and merchants wondering if there is a corner of the digital space the online behemoth won't touch. We asked a few experts... >>

BizReport | Mobile Marketing May 08, 2017

Merchants: What you need to know now about Amazon Cash

Since Amazon's announcement about their new Amazon Cash program, merchants have wondered what this move means to then. We asked a few ecommerce experts their opinions. ... >>

BizReport | Advertising March 21, 2017

Study: Digital strategy not properly defined

New data out from PointSource indicates the digital strategy of many brands isn't serving it's purpose. Researchers with The Executing Digital Transformation study found more than 40% of industry pros do not feel their digital strategy is defined with good... >>

BizReport | Internet March 02, 2017

Reports ID challenges in company monitoring, connection

Two reports out this week indicate two key areas in which businesses might be suffering: within their IT departments, and in properly understanding their customers. ... >>

BizReport | Ecommerce January 03, 2017

4 ways small retailers can better compete

The digital space is giving retailers more options to engage with shoppers than ever. Here are four ways SMBs can adjust their strategy to better engage with shoppers and compete with big brands. ... >>

BizReport | Advertising December 09, 2016

Expert: How to improve personalization strategy

There is a fine line to personalization the customer experience, placing native and programmatic ads, and creeping out customers. Here's how businesses can take the creep factor out of personalized emails, ads, and content. ... >>

BizReport | Advertising December 08, 2016

Expert: Tipping point for personalization is near

For the past 8 years, we've heard that personalization was reaching the mainstream tipping point; within the last three years Apple has released Siri, Amazon the Echo, and now Google is releasing Home. Are we now at the tipping point?... >>

BizReport | Mobile Marketing January 12, 2016

How to engage mobile shoppers

Mobile shoppers are notoriously 'in the moment' shoppers. They're in a store looking for a specific product or they've purchased a new device and want peripherals that aren't available in a store. But, that doesn't mean mobile shoppers are easy... >>

BizReport | Social Marketing November 24, 2015

Top 3 tips to improve Pinterest strategy

This year Pinterest announced plans to add buy buttons within their social network; PointSource and IBM have now partnered to make those buy buttons a reality. And, with more than 100 million users, the buy button could push more retailers... >>

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