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BizReport | Ecommerce February 04, 2016

ECommerce Roundup: Platforms to simplify shopper interaction

Two new releases into the online space should make business simpler for etailers. The first will link ads with customer visits while another should simplify consumer payment or business banking experience. Details in today's ecommerce roundup. ... >>

BizReport | Ecommerce October 16, 2014

Shift: More circulars being read online than off

The online space has changed a lot from how we watch television and get our news to how we stay in touch with distant friends and family. Now there is another change: new data out from Retale an Placed shows... >>

BizReport | Mobile Marketing January 27, 2014

Placed: Showrooming now mainstream in auto sector

It's no secret that an increasing number of consumers are taking their mobiles into grocery and big box stores as well as the local mall while shopping to comparison shop. In many categories that number of consumers is still relatively... >>

BizReport | Research January 08, 2014

Study: Moms prefer national chains, not specialty shops

When it comes to feeding the family, moms are more likely to hit the local WalMart or Kroger than Whole Foods or Trader Joe's. That according to new data out from Placed; the data also shows most moms are flipping... >>

BizReport | Advertising December 06, 2013

Report: TV ads pushing engagement, intent

Don't count out television when it comes to purchase intent. That is one of the big takeaways from a new study out from Kantar Media and Placed, which shows that television ads in the lead-up to Black Friday pushed in-store... >>

BizReport | Ecommerce November 18, 2013

Study: Retailers may make bank on toys

This holiday season, look for toys to make the difference for many retailers. At least for retailers of the discount variety. According to new data out from Harris Poll about half of holiday shoppers will be buying toys over the... >>

BizReport | Mobile Marketing September 18, 2013

Ad Roundup: Targeting solutions increase mobile's power

In mobile, targeting is imperative. Two targeting solutions and increasing the power of mobile targeting.... >>

BizReport | Advertising September 10, 2013

Study: Television still driving store traffic

Online video may be garnering more buzz than traditional television, but new data out from Placed finds traditional television still has a place for many retailers. According to the Ratings to Retail - Fall TV 2013 report, television continues to... >>

BizReport | Advertising August 15, 2013

Social, mobile tools to increase business awareness

Two new toolsets in the online space should set up brands to better understand how their mobile and social presence is impacting customer engagement.... >>

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