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BizReport | Internet July 10, 2019

Studies: How OTT viewers are changing

Cord-cutting is continuing its rise across American households. According to a new comScore report many of those cutting off cable are instead turning to services like Netflix (55%) and Hulu (52%) to get the content they're missing from cable's service.... >>

BizReport | Advertising July 05, 2017

Expert: Connected TV trends to watch

It is important to know that OTT includes TV content streamed to any screen including TV's, PC's and mobile devices, and that Connected TV refers to OTT watched on at-home TV's, which accounts for 70%+ of OTT view time. ... >>

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