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BizReport | Advertising archives January 02, 2014

Experts: Look for marketing changes in 2014

Retailers are always updating strategy when it comes to online marketing. But two experts believe there will be more to marketing and marketing analysis in 2014 than ever before. Those changes may change entire strategies for the year.... >>

BizReport | Advertising archives June 07, 2013

Platform may offer solution to banner blindness problem

In 2012 more than $37 billion were spent on ads in the US, with more than 5 trillion display ad impressions served. And, while consumers see 63 ads per day on average only about 8% are clicking on those ads.... >>

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