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BizReport | Advertising October 07, 2016

Expert: BTS trends that will impact holiday advertising

With October in full swing, marketers are finalizing strategies for the upcoming holiday shopping season. According to one expert, there are trends from the back to school shopping season that could impact where and how brands advertise for the holidays.... >>

BizReport | Ecommerce October 07, 2016

Reports: Holiday spending to increase 3%, social key

According to the National Retail Federation, holiday spending will increase just over 3% this year, to land at $655.8 billion. On average, holiday spending has increased just over 2% for each of the past ten years. .... >>

BizReport | Ecommerce October 29, 2012

Study: Shoppers hitting stores earlier, doing more research

One trend that may help online merchants this year: the mobile trend. According to a recent study from Google and Ipsos OTX shoppers are hitting stores, both online and offline, early this year. And while they're shopping they're also doing... >>

BizReport | Ecommerce April 18, 2012

Survey: E-Tailers most concerned with customer experience

Online retailers are taking to heart the need for a cohesive customer experience. That, according to the latest data from the e-tailing group. In their 11th Annual survey 31% of senior executives reported the customer experience as the most important... >>

BizReport | Ecommerce January 04, 2012

Final tally: Holiday shoppers spend $37+ billion online

Once the billion dollar days began piling up - there were 10 individual shopping days which topped the $1 billion mark - there was no question the 2011 holidays season would be a good one for retailers. The question was... >>

BizReport | Ecommerce January 02, 2012

Online sales, traffic show strong increases for 2011 holidays

Sure, online retail brought more than $35 billion to etailers and brands for the 2011 holiday season. But what about traffic? Because although purchasing showed a strong increase, many more people may have visited websites to find product information and... >>

BizReport | Ecommerce October 31, 2011

Study: Generics appeal to in-store searchers

When is the last time you were in a brick-and-mortar store, needed product information and ran home to search the Internet? More than three years? You aren't alone. These days in-store shopping questions are as likely to be asked online/through... >>

BizReport | Ecommerce June 04, 2009

NRF forecasts Father's Day online spend to fall

The National Retail Federation says it's traditional socks, neckties and family entertainment for Father's Day this year, but the average spend among Americans will be down on last year.... >>

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