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BizReport | Social Marketing February 07, 2013

Study: Hispanic consumers look to social for product issues

When it comes to the social space more and more consumers are looking to social networks to stay in contact with their favorite brands. But, it seems, one demographic is more likely than others to turn to social - that... >>

BizReport | Research February 06, 2013

Reports find mobile engaged most Super Bowl viewers

Whether watching because it was the last game for Baltimore Ravens' famed linebacker Ray Lewis or for brands' ingenious commercials, the bulk of Super Bowl watchers were also engaging via mobile devices. They were tweeting about spectaculars plays - and... >>

BizReport | Social Marketing October 26, 2012

Study: Shoppers want customer service through social media

When it comes to customer service, a dedicated phone line doesn't top the list of consumer demands any longer. According to new data from NM Incite people want immediate action - not to wait on hold for long periods of... >>

BizReport | Social Marketing April 05, 2012

Hey, Politicians, social does matter

As the 2012 Presidential Election heats up in the US, data from NM Incite shows the social sphere may have a bigger impact than expected. According to their data in three of the four 2010 election races studied, the candidate... >>

BizReport | Research February 24, 2012

2012: All about the 'fourth' screen?

According to comScore's 2012 Mobile Future in Focus report businesses - and consumers - will look more to the mobile screen in the upcoming year. And that mobile screen won't just be on a smartphone. Tablets and their 'fourth' screen,... >>

BizReport | Mobile Marketing December 14, 2011

How mobiles are engaging with content, commerce

As more consumers adopt smartphones and add data plans to their monthly bills, they are changing the way they engage with businesses, content and information providers. Read on to learn what mobile devices are gaining buzz and how mobile users... >>

BizReport | Ecommerce December 01, 2011

How to increase ecommerce conversions this holiday season

New stats out from NM Incite the buzz surrounding Black Friday and Cyber Monday peaked on Black Friday; there was a 15% year over year increase in the buzz surrounding over these terms. As for what kind of buzz, 7%... >>

BizReport | Social Marketing October 12, 2011

Study: Social Television on the up

Traditional television viewing may be decreasing thanks to the streaming of shows online as well as an increase in DVRs, but technology is making it easier for people to shift their viewing habits. One interesting finding from NM Incite and... >>

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