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BizReport | Ecommerce archives February 16, 2015
Study: Shoppers want mobile alerts, not location targeting
Online and mobile shoppers like their email discounts and online coupons. But, according to one new report, they aren't so keen on retailers tracking them via mobile location targeting. According to the study more than half of online/mobile shoppers choose... >>
BizReport | Research archives February 11, 2013
NCH: 305 billion coupons clipped in 2012
Billions of coupons are being clipped and downloaded each year, but according to new data from NCH Marketing the overall use coupons remains steady. Instead of huge growth spikes, different types of businesses are taking advantage of coupons in different... >>
BizReport | Ecommerce archives February 10, 2012
Coupons helped Americans save $4 billion in 2011
With Sunday circulars, online outlets and QR code adoption by brands it should come as no surprise that coupon clipping and redemption is up. But data from NCH's latest Coupon Facts shows a 26% increase in the offering of coupons... >>
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