Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
Beyond Marketing
BizReport : Tags : Tag Results
Tag Results
99 Tag Results
25 result(s) displayed (1 - 25):
BizReport | Research archives May 31, 2011
Report: Where MySpace, Texting, Voice still engage
MySpace may be 'so five minutes ago' for most American consumers, but for one specific demographic, marketers might want to revisit a MySpace profile or ad campaign. According to recent numbers from the Nielsen Company, Hispanic consumers in America are... >>
BizReport | Social Marketing February 04, 2011
MocoSpace interested in MySpace acquisition says CEO
A suitor may be at the door of MySpace. Once talked about as the space to be online, MySpace has fallen on hard times the past couple of years. As Facebook has taken social networking to new heights and Twitter... >>
BizReport | Blogs & Content archives November 22, 2010
Hitwise: 25% of pageviews are from Facebook
A lot has been said about the power of Facebook lately, so a recent Experian/Hitwise report may come as no surprise. Still, it bears comment. The report indicates that 25% (1 in 4) pageviews are now coming from Facebook, an... >>
BizReport | Social Marketing July 22, 2010
Where are Facebook deserters going? Not MySpace.
With all the talk of Facebook being deserted by users frustrated with privacy concerns or because their parents are now lurking on the social networks wings, where are they all going? It's certainly not Facebook's rival, MySpace, according to new... >>
BizReport | Social Marketing January 29, 2010
Study: At-home moms more likely to be social
When it comes to engaging moms, the most likely place may be the social network. According to a recent report from the Retail Advertising and Marketing Association (RAMA) at home moms are more likely to be on Facebook, MySpace or... >>
BizReport | Social Marketing December 22, 2009
Study: Students find Facebook matters
One more reason to create branded social/fan pages: college kids like 'em. In a world where the latest fad disappears faster than most can latch on, the miracle of Facebook seems to be that it not only is a fad... >>
BizReport | Research archives September 18, 2009
Digsby integrates Facebook to user desktops
Social marketers will be interested in a new release from dotSyntax's Digsby, which allows consumers to interact with Facebook feeds direct from their desktops. By allowing consumers to interact from the desktop should create a more engaged social audience, which... >>
BizReport | Social Marketing September 02, 2009
comScore: 1 in 5 U.S. display ads served on socnets
Recent figures released by comScore demonstrate the growing acceptance of social networks to marketers in the U.S.... >>
BizReport | Social Marketing August 31, 2009
Survey: Teens see little value in Twitter
A recent rash of articles claims that teens don't use Twitter and that the platform isn't cool. To try to get to the bottom of the debate, one expert decided to ask those who know best... the teens.... >>
BizReport | Social Marketing July 29, 2009
Forrester: Socnets more popular than IM and Internet radio
While all around it social networks come and go, Facebook continues to dominate the scene. A scene which, says Forrester Research, continues to attract Internet users while blogs and instant messaging channels stagnate.... >>
BizReport | Social Marketing July 15, 2009
Report: Local marketers hitting the social web
When it comes to the social marketplace, local businesses appear to be jumping in quickly. According to a new report from Borrell Associates, local businesses account for about 20% of the ad spend in the social marketplace.... >>
BizReport | Social Marketing June 03, 2009
Facebook, MySpace fight for top ranking
The two biggest social networks have distinctive offerings for marketers: engagement with video and engagement with site. According to a new report from Nielsen, MySpace continues to be the go-to social network for video, but Facebook has seem time spent... >>
BizReport | Advertising archives April 24, 2009
Are homepage or domain ads your best bet?
There is some interesting new research out from Compete that could have marketers changing or at least adjusting their media buys. According to the information homepage ads on some sites may not have the best reach; the same can be... >>
BizReport | Social Marketing April 22, 2009
Harris Interactive: Less than half of Americans use social media
Sometimes it feels like the world and his wife are Tweeting and Facebooking and you're the only one who isn't. However, new research from Harris Interactive proves otherwise.... >>
BizReport | Mobile Marketing April 20, 2009
comScore: Top iPhone app is a game
The most popular iPhone and iPod Touch application has been downloaded by a third of all users, according to comScore, and almost half of the top 25 applications are games.... >>
BizReport | Social Marketing February 18, 2009
Which is best for business - Facebook or Twitter?
When Abrams Research asked over 200 social media leaders which social media site they would pay to use and which they would recommend businesses pay to use, they got some interesting, albeit predictable, answers.... >>
BizReport | Social Marketing February 03, 2009
Report: Facebook users more engaged than MySpacers
MySpace may still have more name recognition than Facebook but Facebook now has one ranking that MySpace is likely to want: engagement time. According to the latest data from Nielsen Online Facebook users are more engaged with the site than... >>
BizReport | Internet January 22, 2009
Is online PC gaming stealing from stores?
While industry commentators talk of rising revenues for the PC gaming industry, a recent report from research firm NPD group showed that retail PC game sales fell again last year. ... >>
BizReport | Social Marketing November 27, 2008
CMOs uninterested in social network strategies
CMO's aren't averse to using social media, finds a survey by marketing services company Epsilon, but don't bank on seeing many brands pop up on social networking sites anytime soon.... >>
BizReport | Ecommerce archives November 18, 2008
Consumers could be encouraged to shop via socnets
Shopping may yet come to social networking. The ability to view comments and special offers would encourage many online shoppers to purchase via social networks, according to a recent survey by Harris Interactive and commissioned by ecommerce solutions provider, Volusion.... >>
BizReport | Social Marketing October 30, 2008
Ads on social networks can drive sales
There are opportunities for marketers to run successful ad campaigns on social networks such as MySpace and Facebook and, if done properly, the majority of social networkers don't find it a turnoff.... >>
BizReport | Social Marketing October 13, 2008
MySpace launches MyAds
MySpace, the most popular of the social networking sites with over 122 million registered members, has launched a tool that will allow small businesses to target ads to preferred demographics and profiles. ... >>
BizReport | Social Marketing September 26, 2008
MySpace launches self-serve ad platform
Controlling your social network advertising may get simpler with the addition of MySpace's self-service ad platform, launched in public beta this week. The platform is available for use by individuals and companies to promote themselves on the MySpace network. ... >>
BizReport | Social Marketing September 23, 2008
JupiterResearch: MySpace, Facebook need different approaches
If you think all social marketing applications and platforms are the same, think again. According to a recent report from JupiterResearch, users on MySpace and Facebook interact - and react - to the platforms differently and advertisers should take note... >>
BizReport | Social Marketing July 24, 2008
Hitwise: MySpace leads social networks but Facebook is growing faster
MySpace remains the king of the social networks with a nearly 72% market share, but close competitor Facebook isn’t giving up. According to a new report from Hitwise, US consumers continue to choose MySpace over other social nets but the... >>
Latest Headlines
- Akamai finds fraudsters targeting tax filings
- Reports outline importance of connected TVs to brands
- Top 3 tips to create a stronger AI strategy
- Expert: How CX can reimagine branded campaigns
- Experts: A year after the pandemic, here's how we're coping
- How AI is helping solve pandemic problems
- Report finds coupon fraud costing merchants $100 million per year
- Expert: Steps to take on World Backup Day