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BizReport | Email Marketing March 09, 2015
Email not a dying channel for the young
If you think millennials would rather engage with retailers' offers and promotions via social media then, according to new research conducted by RapidCampaign, you might be wrong.... >>
BizReport | Blogs & Content archives March 02, 2015
Millennials say the right content drives brand loyalty
Brands creating content aimed at Millennials must make it useful and educational or risk their audience losing interest, according to research findings released by Newscred.... >>
BizReport | Mobile Marketing October 02, 2014
Millennials: Speed and high-quality images the difference between bounce or buy on mobile
New insights from Instart Logic's latest consumer survey among Millennials provide retailers with priorities for their mobile commerce programs in the run up to the festive shopping season.... >>
BizReport | Mobile Marketing September 26, 2014
Millennials want to use mobile cameras to do a lot more than take selfies
New research into Millennials' obsession with the camera on their mobile device reveals that businesses, and especially banks, need to realize the big picture and implement more processes that require simply snapping a picture.... >>
BizReport | Ecommerce archives September 17, 2014
Research reveals Millennials' attitudes toward brands
Millennials are the most brand-aware generation to date, and they want brands to take risks, understand their financial concerns and do more to address today's societal and ecological issues, according to new research released by Initiative.... >>
BizReport | Social Marketing October 01, 2013
Report: Millennials don't share. But here's how to encourage sharing
Millennials may be leading the way in their adoption of mobile and social networking, but in one area, they lag. And that could be a hindrance to brands. According to new data from Campaigner, Millennials are making mobile purchases and... >>
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