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BizReport | Advertising September 01, 2015

Studies ID how Millennials are connecting

Two new reports are shedding more light on the Millennial demographic - specifically how they engage with brands through content and contact, and the divide that continues to separate Millennials from brands. ... >>

BizReport | Ecommerce June 09, 2015

Survey: Consumers still unsatisfied after customer service contact

Brands need to look farther than answering consumers' questions in the customer service realm. That according to new data out from Mattersight which finds most shoppers remain 'unsatisfied' after customer service calls - even if their initial problem is solved.... >>

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